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PUTTING
STUDIO
HOME
PUTTING
STUDIO
TURN ANY ROOM INTO A HOME PUTTING STUDIO
Pinstripe Golf launched in Aug, 2020 and quickly became one the top ten putting mats ranked on Amazon. Read more below to find out how I took Pinstripe Golf from idea to a viable E-commerce business...
RANKED TOP 10 IN GOLF PUTTING MATS
Consumers were spending more time at home due to the coronavirus pandemic. Remote work was surging. Golf as a business was booming due to a pent-up demand for outdoor activity. Amazon was claiming > 50% of all internet searches.
Find a product in the “Golf” niche that has (1) high demand, (2) above avg profit margins, (3) low competition, (4) can be used at home, (5) greater than $50.
Launched a Golf Putting Mat for indoors on Amazon and Shopify. Ran Ads on Amazon, FB, and Google. Created brand awareness with Social Media. Navigated international supply chain and optimized for cost.
Broke into Top 10 for Golf Putting Mats in first 3 months after launch. Collected ~300 Reviews at 4.5 star rating. Grew Revenue 50% YoY.
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